Setting up link tracking in emails

KNIME Analytics Platform
#1

Hi all, I have a workflow that sends out about 1000+ emails daily, each email comes with custom links depending on the recipient. I’d like to set up a link tracking which would tell me if the links are clicked, the same way most email marketing tools do.

The problem is that all those tracking links need to be dynamic, and I haven’t found any tracking provider that would connect with Knime to generate those.

Has anyone succeeded in accomplishing something similar?

#2

Hi @jaakko1 -

Are you able to get a CSV from your host that gives you a count for which links have been clicked? If so, you could then merge that CSV back into your emails sent table, using the unique links as a key. You could iterate the workflow to get an idea of how customers are interacting with your links over time.

Or perhaps I am oversimplifying your problem?