Shows how a free or discounted Product trial can increase trust in the Brand and raise the Customer's Willingness To Pay (WTP). When the Product again returns to full Price the sale of the Product will increase. Uses the KNIME Extension: Market Simulation by Scientific Strategy - Community Edition A comprehensive description of this workflow with step-by-step instructions can be found at the Scientific Strategy website: https://scientificstrategy.com/ms-191/
This is a companion discussion topic for the original entry at https://kni.me/w/FI1XqjYV66iEB7f6